CDCynergy is a multi-media CD-ROM used for planning, managing, and evaluating public health communication programs. This innovative tool is used to guide and assist users in designing health communication interventions within a public health framework. Originally created in 1997, for use within the CDC, the idea of an institution-wide planning model found its way outside of the agency. CDCynergy has now been adapted for use by public health professionals on a national, state, and/or local level.

The planning model is designed to guide the user through systematically conceptualizing, planning, developing, testing, implementing, and evaluating health communication activities, while promoting accountability, and the importance of evaluation.

More specifically, the user is presented with a detailed step by step tutorial, case examples, and a wealth of resources, in addition to a diverse media library and a cumulative evaluation plan. The program also provides the user with a link to a word processing template with built-in, step-by-step guidance to aid in writing a detailed intervention campaign.

In addition to the Basic edition, CDCynergy has been tailored to several disciplines within public health. Several additional specialized editions are currently available, with others in development. Visit the Future of CDCynergy / Specialized Editions to learn more.

CDCynergy is rapidly becoming the planning tool of choice among health communicators/educators at local, state, national and international levels.

History of CDCynergy (MS World File)

For more information please contact:
National SOPHE
750 First Street, NE, Suite 910
Washington, DC 20002
bpomietto@sophe.org
202.408.9804
202.408.9815 (fax)